There are a few reasons not to add your city to Amazon’s shopping cart

Image: Worker gathers items for delivery at Amazon's distribution center in Phoenix

A worker gathers items for delivery from the warehouse floor at Amazon’s distribution center in Phoenix on Nov. 22, 2013. Ralph D. Friso / Reuters file

“The benefit we have is, through the structural reordering of industries over the past 100 years, we have infrastructures that can accommodate new investments in rail, airports can ramp up greater service,” Kucharski said. “Where a lot of other communities may struggle with housing and workforce, we are sitting here ready for this opportunity.”

Concerned communities

As the window comes to a close this week,

73 community groups from around the United States signed an open letter to Amazon CEO Jeff Bezos asking for the company to make some commitments to the cities under consideration.

“We love jobs, we love technology, and we love convenience — but what you’re looking for will impact every part of our cities,” the letter said. “We built these cities, and we want to make sure they remain ours.”

The signatories want promises from Amazon on everything from transparency and taxes to jobs and housing.

That means asking for commitments on affordable housing, a promise to hire locally for construction jobs, and pledging to pay property taxes and sales tax on HQ2 building materials, and declining to sell its corporate income tax credits to other companies.

“We need to make sure that Amazon commits to clear and enforceable benefits to any community they would move into,” said Dorian Warren, vice president of the Center for Community Change, a national community organizing group.

“This means, among other things, a commitment to hire locally for the many jobs that will be created, taking proactive steps to avoid gentrification and displacement of poor and working class residents, and to pay their full taxes like the rest of us,” he said.

Housing boom — or bust

For some homeowners, when big technology companies move into town, it can be like winning the jackpot as housing prices skyrocket.

Home values in Seattle, the site of Amazon’s sprawling and still expanding original headquarters, have jumped more than 11 percent in the last year compared to a 6.9 percent annual average, according to


But for renters, the housing boom can be a nightmare, driving lower income people farther outside of town.

Seattle rents jumped 7.2 percent, according to the same index, well above the national average of 1.2 percent.

It’s something Silicon Valley is also being forced to consider. In the tech-focused San Francisco Bay area, many police officers, teachers, firefighters, and other professionals essential to keeping a city safe and thriving

have already been priced out and are instead forced to commute into the city where they work.

The Chan Zuckerberg Initiative, the charitable foundation that Facebook CEO Mark Zuckerberg co-founded with his wife, Priscilla Chan, has already donated $3.6 million to help with the San Francisco housing crisis.

While Burtless said this is the kind of opportunity that keeps local development offices “salivating,” San Antonio Mayor Ron Nirenberg and Nelson Wolff, a Bexar County judge, announced in an open letter to Bezos why the Texas city isn’t submitting a proposal.

“Blindly giving away the farm isn’t our style,” they wrote in the letter. “It has to be the right fit, not just for the company but for the entire community.”

While they were complimentary of Bezos and Amazon, the city’s leadership ultimately decided their mix of real estate and incentives wouldn’t make them the most attractive candidate for Amazon, according to a statement given to the

San Antonio Business Journal.

In fact, Nirenberg even believes Amazon already has its mind made up — but isn’t saying just yet.

“We’ve long been impressed by Amazon and its bold view of the future,” he wrote. “Given this, it’s hard to imagine that a forward-thinking company like Amazon hasn’t already selected its preferred location.”

Either way, it’s not likely that the final answer will be announced any time soon. After Thursday’s bid deadline, Amazon may take a year to announce its decision.

Vying for attention

“This is about as big of a project I can ever remember,” Zandi said. “There will be growing pains, but it will be well worth it, I am sure. I don’t think any city would go wrong if Amazon chose their site for expansion.”

Look no further than what Amazon did for Seattle: The company’s investments in the city from 2010 to 2016 added $38 billion to the city’s economy, according to data provided by Amazon.

Or, to put that in simpler terms: For every $1 Amazon invested, the company said it added $1.40 to the local economy.

While each city has made its own particular case,

Moody’s scored the competing cities in five categories: business environment, human capital, cost, quality of life, and transportation and geography.

Using a data-driven approach, it found Austin, Texas, was in first place, with Atlanta a close second. Philadelphia, the Rochester-Buffalo joint bid, and Pittsburgh rounded out the top five.

Ultimately, the winning factor will likely be the good will of residents, said Zandi.

“Amazon wants to be welcomed by the community. If there are people protesting or objecting, I would think it would have an impact on Amazon’s location decision,” he said. “They want to make sure the community wants them as much as they want to be there.”

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